Sales & Marketing

Sales & Marketing
Impulse Buying and Effective Advertising
Any unplanned purchase is considered an act of impulsive buying. Most customers end up making a purchase based on their irrational thinking or actual intent of buying after entering supermarkets, grocery stores, malls, boutiques, and the like. It happens when a customer does a last-minute shopping far from anything on their list.

Sales & Marketing
Supply Chain Management (SCM) Strategies For SMEs to Overcome the Challenges of Inflation
The world was just bidding goodbye to the COVID-19 pandemic when the Russian-Ukraine war loomed over the global business environment. ...

Sales & Marketing
10 Ways to Boost Sales for Your Small Business
Working hard to make your small business successful can be a little tiring and confusing. No more unhappy customers and ...

Sales & Marketing
6 Ways Entrepreneurs Can Maximize the Benefits of Social Media
Many businesses, regardless of size, have already jumped on the bandwagon and joined social media for marketing purposes. However, many ...

Sales & Marketing
The Ultimate Guide to Promoting Your Business at Any Budget
In today’s digital world, there are an infinite number of opportunities (read: overwhelming). You are not alone in feeling this ...

Sales & Marketing Tools
Salesforce for Dummies: A Comprehensive Guide
What is Salesforce and How Can It Help Your Business? Salesforce is one of the most popular customer relationship management ...